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Coaching, Mentoring and Counseling

Counseling refers to career counseling, it is more technical and the professional who guides, in a certain way, needs to know the advisee's area of expertise. Mentoring is usually a professional  of the own  organization that takes a serious stance and coaching is one that develops behavioral skills.

Counseling somehow provides technical advice, clarifying doubts and specific needs. This human development methodology is based on the premise that no professional has all the technical answers to problems and opportunities that arise at work.

Seeking leverage and listening to advice and guidelines denotes a prudent attitude.

MENTORING: is performed by a mentor, usually an executive from the organization itself, who has the best way to share their experience and experiences accumulated over several years of work in the corporate environment.

The mentor ends up serving as a godfather who passes on his wisdom to young talents; they consult them about questions and doubts about managing their careers and their own lives. The mentor is used by professionals who are still undecided about what they want.

COACHING: It is an activity usually performed by an external professional, which establishes a relationship between a coach (COACH, in English) and his mentee. In a comparison, it is very similar to the performance of a personal trainer, aimed at strengthening the skills necessary for assume leadership positions. For this reason, MENTORING programs are focused on young people who demonstrate great potential for development.

Counseling sessions can bring together from an individual to a group of people, led by a mentor, whose mission is to help develop the skills that will be decisive in professional life, to understand the company's values, and even to improve their relationships with key people at the top of the organization broadly.

Coaching programs are developed for more experienced professionals, generally for executives and managers who have "challenges" in the relationship with their peers, superiors, subordinates, clients or suppliers, or those who need to improve their performance at work, hence the similarity with definition of COACH, a person who trains executives for a certain task, mission or need, that is, a personal trainer for professional careers. 

Coaching programs began to attract the attention of managers when talent retention became part of the challenge of companies in an increasingly broader way. The benefits provided by coaching to executives, such as conflict management, the development of interpersonal relationships and the increase in performance and productivity ensured the success of its implementation in several companies.

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