Traditional Marketing is nothing more than advertisements in newspapers and magazines and on TV and radio where one seeks to fix a brand or product in the consumer's mind, making it a logical choice when the need to buy a product or service arises and consumers remember that commercial they saw and heard on tvs and radios, billboards are also used, events, the distribution of gifts and also telemarketing as a way of persuading the customer. this form of marketing is gradually falling out of favor due to the advent of the internet, where the reach is much greater.

Traditional marketing, also called offline marketing needs a bigger and better planned budget, it is worth remembering the TV commercials that are very expensive and also the billboards need to be placed in specific places where the circulation of the public is greater, as I said previously this form of marketing is gradually falling out of favor.