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Direct marketing
Direct Marketing is one-to-one marketing, direct to the customer, one of the main ways is sending email marketing, telemarketing, delivering a catalog for direct selling In practice, in all of these channels, the message is sent directly for him.
Direct Marketing is the form of one-to-one communication without intermediaries, for example sending an email in which the recipient has the feeling of exclusivity. A striking feature of this type of marketing, then, is communication with someone who has already shown interest. with the brand at some point.
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